Hyundai Wins 17 Red Dot Awards | Harlingen, TX
In the late summer of 2021, Hyundai Motor Company proudly took home a whopping 17 design awards from Red Dot for Red Dot Award: Brand & Communications Design 2021. Among these 17 awards were two Best of the Best distinctions and 15 Winner awards.
Red Dot: Best Of The Best Awards
For 2021, Hyundai took home two Best of the Best awards. The first was for “Little Big e-Motion,” an innovative new technology campaign from Hyundai. This campaign earned Hyundai top honors in the Film & Animation category. This video is no stranger to recognition; it also earned a silver award at the 2021 New York Festival Advertising Award.
In addition, the “Hyundai EV Infotainment System – Jong-e” theme design for the IONIQ 5 also took home a Best of the Best award. This one was in the Interface & User Experience category. This marks the first time that Hyundai brought home the gold in this segment.
Red Dot: 15 Winners
On top of these two big and historic wins, Hyundai earned an additional 15 Winner awards across seven unique categories:
- Film & Animation
- “This Is Us” campaign for COVID-19
- “I’m in charge” film
- Interface & User Experience
- “Hyundai Infotainment System – Aqua” theme design
- “Channel Hyundai”
- Spatial Design
- “Hyundai Motorstudio Busan”
- “Hyundai Motor Group Training Center”
- “Hyundai EV Station Gangdong”
- “Hyundai Cheonan Global Learning Center”
- Apps
- “Channel Hyundai” (its second win)
- “Bluelink” (also won iF Design Award 2021)
- “My Genesis”
- Advertising
- “OOH & Ambient for London Eye,” a brand campaign for the IONIQ
- “H2U (Hydrogen to You),” a campaign about sustainable hydrogen energy
- Online
- “Channel Hyundai” (its third win)
- Digital Solutions
- “Channel Hyundai” (yes, really, a fourth win)
Take a test drive in a new Hyundai vehicle at Bert Ogden Hyundai in Harlingen, Texas.